Shea Hembrey

For the past few weeks I've been helping market and curate the TEDxUofM pop-up gallery. In honor of the event tonight, here's one of my favorite TED talks.

In his hilarious and inventive presentation, artist Shea Hembrey talks about his biennial, "Seek". Instead of searching for artists for his biennial, Hembrey made up 100 artists and created a work for each artist in only two years. I love how he created a history and personality for each character so each would be believable. Since he created a background for each, every artist had distinct works but were all tied together by his craftsmanship.